There is an artist in everyone

Fine art photography, explained

What is Fine Art Photography?

The short answer. Fine art photography is a photograph made to express something the artist wanted to say, rather than to record something that happened. The camera is a tool, not the point. What separates it from photography is intent, not equipment.

That is the one line version. It is also the version that starts most of the arguments, because the moment you say it out loud somebody wants to know where the line is, who decides, and whether a photograph can really sit beside a painting.

Martin Osner has spent forty years as a working photographer and more than twenty as an exhibiting artist, and he has been answering this question for most of them. Not in a paragraph, but properly, on camera, at length, for free.

639,000views on this material
8h 58mof it, free to watch
40 yearsbehind the answer

The longer answer

Why nobody agrees on the definition

Search the term and you will find a hundred pages that say fine art photography is photography made as art. Which is true, and tells you nothing.

The difficulty is that the phrase is doing two jobs at once. Part of it describes how a picture was made, and part of it describes where it ended up. A gallery, a collector, a wall. Those are not the same thing, and confusing them is why photographers argue about this in camera clubs every week.

“Fine art photography is not about the camera at all. It’s about what you want to say, and that usually happens long before you pick up the camera. Fine art photography is not about recording reality. It’s about expressing emotion.”

Martin Osner

Martin’s way through it is deliberately practical. Rather than defend one definition, he splits the field into three, and lets you place your own work honestly inside it. That distinction is the useful part, and it is the next section.

The distinction that actually helps

Three tiers, and where your own work sits

This is Martin's own framework, worked out over four decades of making pictures and twenty years of selling them. It is not a hierarchy of quality. A superb photograph can sit in the first column and a weak one in the third.

One

Photography

The record. You found something worth keeping and you kept it faithfully. The skill is in seeing, in light, in the moment, and in the equipment that lets you catch it.

The question it answers: what was there?

Two

Art photography

The interpretation. You are still working from what was there, but you have shaped it. Composition, treatment and choice are now carrying meaning rather than just describing.

The question it answers: how did it feel?

Three

Fine art photography

The statement. You began with something to say, and the photograph exists to say it. The subject serves the idea, not the other way round. Technique is chosen, not defaulted to.

The question it answers: what do I mean?

Most photographers move between all three, and there is no shame in any of them. The value in naming them is that you stop asking whether your work is good enough to be called art, and start asking what you were actually trying to do.

The full answer, 40 minutes

The talk that has been watched 248,000 times

Martin sets out the whole argument here, from the definitions themselves through to why photography spent a century being frowned upon in art circles, and what actually changes when a photographer starts calling themselves an artist.

Martin Osner presenting his talk, What is Fine Art Photography40:20 What is Fine Art Photography? 248,207 views. Free on YouTube, no sign up, nothing gated.

Jump straight to the part you came for.

The part people get wrong

It was never about the equipment

The single most common mistake is to treat fine art photography as a technique you buy or a filter you apply. It is not. Two photographers can stand in the same field with the same camera and only one of them is making art, and the difference happened before either of them arrived.

The photographer's world

Light, moment, equipment

You are responding to what is in front of you. The craft is in being ready, in knowing your gear well enough to forget it, and in recognising the moment when it comes.

This is a genuine discipline and it takes years. It is also, on its own, a record.

The artist's world

Intent, technique, genre

You arrived with something to say. The subject is chosen because it carries the idea, and the technique is chosen because it serves the idea, not because it is the one you always use.

This is where photography stops describing and starts meaning.

None of this requires a better camera. It requires deciding, before the shutter, what the photograph is for. Which is harder than buying a lens, and considerably cheaper.

Martin spends an hour on this one idea

Of everything on this page, this is the talk that goes furthest into why equipment and technique do not define fine art photography. It is built around the day Martin met Freeman Patterson at the Ignite Exhibition, and one sentence from a photographer he had admired for years that changed how he thought about the whole thing.

If the distinction above matters to you, this is the hour to give it.

Fine Art Photography is About Much More Than What You See, an hour long talk by Martin Osner58:32 Much More Than What You See 68,944 views. The Freeman Patterson story, and the deeper reason behind pressing the shutter at all.

How to recognise one

What a fine art photograph tends to have

Not a checklist, and not a test you pass. But when a photograph is genuinely working as fine art, these things are usually true of it, and when it is not, one of them is usually missing.

A point of view

It is arguing something, however quietly. You could say what the photographer thinks, not merely what they saw.

Deliberate treatment

Every choice, the crop, the tone, the surface, was made on purpose and could be defended.

It survives the second look

The first glance is not the whole of it. Something remains to come back for.

It belongs to a body

It sits with other work by the same hand and they clearly come from one mind.

The subject is not the point

A photograph of a tree that is about a tree is a record. One that is about loss happens to contain a tree.

It is finished as an object

Paper, size, surface and presentation are part of the work, not an afterthought at the print shop.

The objection

But is photography really art?

People have been asking this for a hundred and fifty years, usually with the assumption that the answer is no. The camera does the work, the argument goes, so where is the artist.

It is worth taking seriously rather than waving away, because the history is genuinely interesting. Stieglitz and Steichen spent careers on it. Ansel Adams changed his own mind about it. Picasso, Dali and Warhol all reached for a camera at some point.

And a single photographic print has sold for four point three million dollars, which suggests the market settled the question some time ago even if the camera clubs have not.

Is Photography REALLY Art, a talk by Martin Osner on the history of the debate25:07 Is Photography REALLY Art? 22,735 views. The history, the pioneers, and Martin's three tier definition set out in full.

The question that comes next

So how do you actually become one?

Answering what fine art photography is tends to lead straight to a harder question. If that is what it is, how does anyone get from taking photographs to exhibiting them, selling them, and being taken seriously as an artist.

Martin has taught this as seven steps, in the order he actually did them himself, over forty years of doing it the slow way. Here they are in short. The detail, and the honest parts about what does not work, are in the talk.

01

Build a body of work

One strong photograph is not a portfolio. What galleries look for is a series that clearly comes from one mind.

02

Curate your portfolio

Choosing what to leave out is harder than choosing what to include, and it is the part that decides how the work reads.

03

Define your artistic voice

The thing that makes someone able to recognise your work without being told it is yours.

04

Find your market

Who the work is actually for. Not everyone, and knowing that early saves years.

05

Prepare for presentation

Paper, size, framing and finish. The photograph becomes an object at this point, and the object is what is bought.

06

Set pricing and editions

Edition sizes, price ladders, and the reasoning a collector will expect you to be able to explain.

07

Submit and apply

How to approach a gallery, what to send, and what happens after you send it.

How to Exhibit Your Photography, Martin Osner's seven steps to becoming a fine art artist44:14 How to Exhibit Your Photography, the seven steps in full 24,946 views. Pricing, editions, portfolios, and how galleries actually decide.

Free guide

From Photographer to Photographic Artist

The seven steps as a PDF you can keep beside you while you work, rather than something you have to remember from a video. Free, and yours to download.

Get the free 7 step guide

Art Photography Academy · email required

Not all of it is a lecture

The whole story, in six conversations

Everything above is Martin explaining. This is Martin being asked. Ralf Armbrüster takes him back to the start, and over six episodes they go through the forty years properly, including the parts most people leave out of the version they tell in public.

6episodes
4 hoursof it
Freeno sign up
1Where the Journey Begins31:06
2The Cost of Playing It Safe36:44
3Breaking Point and Breakthrough43:00
4When Success Became a Trap49:03
5When Everything Collapsed44:38
6The Turning Point41:03

You can hear where it is going from the titles. It is not a success story told backwards, it is the actual order things happened in, and two of those six episodes are about it going wrong.

Start at episode one

Opens the playlist on YouTube

If you want to take it further

Where people usually go from here

Nothing on this page is a trailer for something else. Watch all of it, take what is useful and never come back, and that is a fair outcome. But if you would rather be taught than watch, there is a well worn order to it.

If you have not settled on how you want to learn at all, whether that is teaching yourself, an online course, a college or a workshop in the field, where to learn photography compares all five routes honestly before you commit to any of them.

1

Free · 97 minutes · on demand

The Getting Into Art Photography webinar

This is the one to watch next, because it picks up exactly where this page stops. Martin goes through the difference between pure photography, art photography and fine art photography properly, and then shows how the work is actually made and taught.

It is on demand, so there is no waiting for a start time. Give your first name and email and it plays straight away. You are also sent your own link, so you do not have to watch it in one sitting, most people come back to it more than once.

Watch it free, 97 minutes

Registration page on the Art Photography Academy

2

The course most people start with

Get Started in Art Photography

The structured version of everything on this page. You make work, it gets looked at properly, and you find out where your own voice actually is rather than guessing. Enrolled students also join Martin on a live Zoom once a month, where you put your own questions to him directly.

See the course

And after that. Going Further in Art Photography continues the same path, with its own monthly live session.

Beyond those sit two fine art classes taught live by Martin on a booking basis, Next Level Fine Art Photography and the Fine Art Photography Masterclass. Those are for photographers who are already past the question this page answers.